Helen collaborated with Stuart Weitzman to write compelling email campaigns and social media copy that embodied the brand’s iconic, sophisticated style. Her work emphasized the craftsmanship and novelty of the designer footwear, creating powerful narratives that resonated with a fashion-forward audience. From promoting new collections to highlighting seasonal trends, Helen’s copy was both elegant and persuasive, driving customer engagement and enhancing Stuart Weitzman’s presence across multiple platforms worldwide.
Stuart Weitzman
email campaigns, social media copy
"I worked with Helen at Stuart Weitzman, where we produced content across the brand's global touchpoints as a lean, two-person team. She is a great collaborator who always brought fresh ideas to the table and a speedy, diligent writer. A fast learner, she quickly adapted to the brand's style guide and conventions. Helen is driven, committed to the task at hand, and always ready to go the extra mile for any project big or small. It was truly a pleasure to work with her."
Deputy Editor at Stuart Weitzman
Natasha Foo
